The Polish influencer
Dec 26, 2023 6:12:03 GMT
Post by account_disabled on Dec 26, 2023 6:12:03 GMT
Marketing market in through the eyes of advertisers. Processes taking place on the market According to . % of our respondents “ In medium micro and nano influencers will gain at the expense of stars and superstars .” There is a strong trend towards medium and smaller creators. Last year . % of survey participants expressed a similar view. It is clear that this trend is intensifying which is favorable for our platform because most transactions take place with the participation of medium micro and nano influencers. What is noteworthy is the lack of common denominators when establishing cooperation with influencers. Everyone prices the same project completely differently and the differences can be huge.
We get Y valuations as well as x or x Y with the same range. Interestingly it is not always related to the size of the influencer's media but... we really don't know what. There is a lack of a Phone Number List rational approach to cooperation among some influencers. Valuations can be detached from reality and often even irrational. But that's their right. I often wonder about the pricing method because popular influencers can price a project below the budget and a micro influencer whose content is not yet popular can price it much higher.
Influencers decide to cooperate with barter less and less often although it depends on the given barter. But this issue has changed quite a bit over recent years. In general it must be admitted that the content created in cooperation with influencers is of good quality and customers are usually satisfied with it. An interesting issue may be the use of artificial intelligence in the context of influencer marketing. Both by influencers to create content and by brands in cooperation. It still takes some time for each party to better understand the possibilities of AI and learn to use it.
We get Y valuations as well as x or x Y with the same range. Interestingly it is not always related to the size of the influencer's media but... we really don't know what. There is a lack of a Phone Number List rational approach to cooperation among some influencers. Valuations can be detached from reality and often even irrational. But that's their right. I often wonder about the pricing method because popular influencers can price a project below the budget and a micro influencer whose content is not yet popular can price it much higher.
Influencers decide to cooperate with barter less and less often although it depends on the given barter. But this issue has changed quite a bit over recent years. In general it must be admitted that the content created in cooperation with influencers is of good quality and customers are usually satisfied with it. An interesting issue may be the use of artificial intelligence in the context of influencer marketing. Both by influencers to create content and by brands in cooperation. It still takes some time for each party to better understand the possibilities of AI and learn to use it.